Rampant Referrals for MSPs – Part 11

In this episode, we're continuing our deep dive into building a robust communication framework for Managed Service Providers (MSPs).

Last time, we covered the essentials of different stakeholders and the importance of onboarding your staff and clients. We also explored the concept of a referral pack that not only incentivises referrals but also enhances the referrer’s reputation. Today, we take it a step further by focusing on:

• Onboarding Your Suppliers: Learn how to effectively engage with your suppliers, ensuring they understand your referral process and can actively contribute to your network.
• Maintaining Regular Communication: Discover strategies to keep your staff, clients, and suppliers in the loop through consistent, engaging communications.
• Setting Up Regular Marketing Communications: Understand the importance of a weekly content strategy that keeps your brand top of mind across all stakeholder groups.
• Reaching Out to Prospects: Get practical tips on expanding your contact list and the critical role of outbound calls in driving business growth.

Join us as we unpack these vital strategies, ensuring you have a comprehensive approach to communicating with your key stakeholders. This episode is packed with actionable insights to help you strengthen relationships, increase referrals, and grow your MSP business.

Mike Knight MBA FCIM Director, MKLINK Ltd