Behavioral Insight Agency Helps Brands Create Winning Strategies

The Irrational Agency is a behavioral insight agency that helps brands create winning retail strategies grounded on their in-depth research in consumer psychology. In this episode,  Adam Torres and Leigh Caldwell, Co-Founder of Irrational Agency, explore the Irrational Agency and how it uses behavioral science to help brands succeed.  Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up-to-date information on book releases and tour schedules.

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