Episode 39: Lead Magnets and What a Segway Taught Me About Happiness

In this episode, CJ and Aaron dive deep into how happiness is a choice, not a destination. Aaron shares a hilarious and insightful story about finally getting a Segway after 12 years - and what it taught him about patience, mindset, and how we often delay joy. CJ takes us through different types and categories of lead magnets - download the list below. From traffic jams to Hapkido to lead magnets, this episode explores self-awareness, emotional intelligence, and how to use content to attract (and repel) the right customers.

Download the Lead Magnet Types PDF here - https://cjjolliff.com/lead-magnet-types

Are you interested in step by step walkthroughs of the tactics we’re using to grow our businesses? Then checkout season 7 of the Grow An Online Business Podcast. Formerly released exclusively to our Minding Your Business After Hours patrons, these episodes are available now for free! https://open.spotify.com/episode/1UwkZIJXTHYOkUMW7YPnE0?si=fIyGEghqQaK_XXWBkJbmWA

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Topics: Happiness mindset, delayed gratification, emotional regulation, entrepreneurial journey, work-life balance, lead magnets, marketing funnels, client qualification, self-worth vs. email value, customer journey strategy.