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Minding Your Business Podcast - Podcast

Minding Your Business Podcast

Ever feel stuck in your business, battling mindset blocks, or craving a fresh perspective? The Minding Your Business Podcast is here to help. Hosted by licensed therapist Aaron Jarrels and seasoned entrepreneur CJ Jolliff, this show blends mental health insights with practical business strategies. From overcoming burnout to scaling your venture, each episode tackles the real challenges entrepreneurs face—delivering actionable advice, inspiring stories, and a sprinkle of coffee-fueled conversation. Whether you’re a startup founder or a small business owner, you’ll find the tools to get unstuck.

Business Entrepreneurship
Update frequency
every 7 days
Average duration
49 minutes
Episodes
45
Years Active
2023 - 2025
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Episode 44: Being Bernard, Building Businesses, and Bending the Rules

Episode 44: Being Bernard, Building Businesses, and Bending the Rules

In this episode of Minding Your Business, CJ and Aaron are back with a blend of laughs, real talk, and creative breakthroughs. CJ reveals the challenges of building a coaching curriculum and how he's…

01:17:01  |   Wed 27 Aug 2025
Episode 43: Declutter Your Life: How Environment Shapes Productivity

Episode 43: Declutter Your Life: How Environment Shapes Productivity

In this episode of Minding Your Business, CJ and Aaron unpack the surprising connection between clutter and clarity, and why the state of your space may be sabotaging your focus. From ADHD workaround…

00:54:02  |   Mon 18 Aug 2025
Episode 42: From Navy Pilot to Auto Shop Marketing Pro - James Griffin’s Journey to Niche Domination

Episode 42: From Navy Pilot to Auto Shop Marketing Pro - James Griffin’s Journey to Niche Domination

In this After Hours episode of Minding Your Business, CJ and Aaron sit down with James Griffin, founder of Auto Shop Marketing Pros, to uncover how he went from flying Navy jets to helping auto shops…

01:19:49  |   Tue 12 Aug 2025
Episode 41: Chasing Attention Causes Burnout And Passion Fuels Your Flame

Episode 41: Chasing Attention Causes Burnout And Passion Fuels Your Flame

In this episode of Minding Your Business, Aaron has a breakthrough moment—one that reframes how creators approach their work. From struggling with gear and storage space to discovering the power of s…

01:22:10  |   Mon 04 Aug 2025
Episode 40: The Framework For Telling Better Stories (And Building Better Ads)

Episode 40: The Framework For Telling Better Stories (And Building Better Ads)

In this episode of Minding Your Business, CJ and Aaron get real about what makes marketing work - from storytelling frameworks to ad formulas that actually convert.

You'll hear them unpack how to comb…

00:54:04  |   Mon 28 Jul 2025
Episode 39: Lead Magnets and What a Segway Taught Me About Happiness

Episode 39: Lead Magnets and What a Segway Taught Me About Happiness

In this episode, CJ and Aaron dive deep into how happiness is a choice, not a destination. Aaron shares a hilarious and insightful story about finally getting a Segway after 12 years - and what it ta…

01:03:36  |   Thu 24 Jul 2025
Episode 38: After Hours - Skyrocketing Local Business with Social Media with Eric Yun of 10 Mile Marketing

Episode 38: After Hours - Skyrocketing Local Business with Social Media with Eric Yun of 10 Mile Marketing

In this Minding Your Business: After Hours episode, CJ and Aaron sit down with Eric Yun of 10 Mile Marketing. Eric shares his proven strategy for helping small businesses dominate their local 10-mile…

01:18:57  |   Tue 24 Jun 2025
Episode 37: From Funnels to Follow-Through, How We’re Using AI to Work Smarter

Episode 37: From Funnels to Follow-Through, How We’re Using AI to Work Smarter

In this episode, CJ and Aaron dive into how AI is reshaping everything from quiz funnels to course reviews - and even closing high-ticket deals. They share new discoveries in AI agents, reflect on th…

00:47:40  |   Tue 17 Jun 2025
Episode 36: The Shift from Quantity to Quality and Refining Our Mission

Episode 36: The Shift from Quantity to Quality and Refining Our Mission

CJ and Aaron are back! Refreshed, recharged, and more focused than ever. In this episode, they unpack Aaron’s shift in content strategy on YouTube, CJ’s coaching framework for business development, a…

01:02:41  |   Mon 09 Jun 2025
Episode 35: Confidence, Clients & the Churn-and-Burn Model with Chris Pisar

Episode 35: Confidence, Clients & the Churn-and-Burn Model with Chris Pisar

In this special unaired interview recorded two years ago, CJ and Aaron sit down with longtime friend and developer Chris Pisar, owner of CP Media in Bakersfield, CA. Chris shares his journey from spo…

00:52:22  |   Tue 20 May 2025
Episode 34: Remix, Results, and Realtor Rants - What’s Working in Content Creation and What’s Not in Real Estate

Episode 34: Remix, Results, and Realtor Rants - What’s Working in Content Creation and What’s Not in Real Estate

In this packed episode, CJ and Aaron explore what’s really working on YouTube right now. Aaron shares surprising results from remixing long-form videos into Shorts, and the duo discusses the psycholo…

01:05:36  |   Tue 13 May 2025
Episode 33: Return on Investment - Don’t View Marketing as an Expense & Looking at Looky’s Landing Page

Episode 33: Return on Investment - Don’t View Marketing as an Expense & Looking at Looky’s Landing Page

CJ and Aaron unpack a ton in this episode - from the caffeine-fueled chaos of their mornings to the strategic wins and roadblocks of building an online brand. Aaron shares what he’s learning from A/B…

01:07:56  |   Mon 05 May 2025
Episode 32: Cracking Social Media Algorithms, Brainstorming Like a Pro, and Building a Personal MVP

Episode 32: Cracking Social Media Algorithms, Brainstorming Like a Pro, and Building a Personal MVP

In this episode, CJ and Aaron share their latest experiments with YouTube Shorts, TikTok engagement tricks, and the realities of social media algorithms. They discuss why brute force content creation…

01:11:00  |   Mon 28 Apr 2025
Episode 31: Quantity or Quality, Audience Segmentation and 10x Lead Generation with Quiz Funnels

Episode 31: Quantity or Quality, Audience Segmentation and 10x Lead Generation with Quiz Funnels

In episode 31 of Minding Your Business, CJ Jolliff and Aaron Jarrels unpack game-changing strategies for entrepreneurs. Aaron reveals how niching down on YouTube boosted his subscribers to 1,511, sha…

01:24:17  |   Mon 21 Apr 2025
Episode 30: AI Twin Results, Content Strategy, and Minimum Effective Dosing to Stay Productive

Episode 30: AI Twin Results, Content Strategy, and Minimum Effective Dosing to Stay Productive

CJ Jolliff and Aaron Jarrels dive into the entrepreneurial grind on Minding Your Business. Aaron shares his breakthrough with AI tools like HeyGen for testing video hooks, while CJ unveils his new ve…

01:02:24  |   Mon 14 Apr 2025
Episode 29: Niche Down to Blow Up, Build a Team, and Work-Life Balance

Episode 29: Niche Down to Blow Up, Build a Team, and Work-Life Balance

CJ Jolliff and Aaron Jarrels are back on Minding Your Business with real talk for entrepreneurs and side-hustlers. Aaron shares his YouTube breakthrough—narrowing his audience to boost subscribers an…

01:03:54  |   Mon 31 Mar 2025
Episode 28: Breaking Upward, Credibility Through Storytelling, AI Twins, and a Podcast Milestone

Episode 28: Breaking Upward, Credibility Through Storytelling, AI Twins, and a Podcast Milestone

Join CJ Jolliff and Aaron Jarrels on Minding Your Business as they dive into personal growth through relationship challenges, the power of storytelling in business, and the wild potential of AI twins…

01:10:53  |   Mon 24 Mar 2025
Episode 27: Experimenting with Content, AI Video Editing Tools, and Leveling Up Your Workflow

Episode 27: Experimenting with Content, AI Video Editing Tools, and Leveling Up Your Workflow

CJ and Aaron dive into the creative process behind content creation, discussing their latest experiments with video hooks, AI-powered editing tools, and workflow optimization. Aaron shares how his so…

00:59:46  |   Mon 17 Mar 2025
Episode 26: Hooks, Hashtags, and the Power of Reposting Content

Episode 26: Hooks, Hashtags, and the Power of Reposting Content

CJ and Aaron dive into the ever-changing world of content creation, discussing experiments with video hooks, A/B testing, and the surprising impact of reposting content. They share insights on how mo…

00:58:29  |   Tue 11 Mar 2025
Episode 25: Mastering Content Hooks, AI Tools, and How Authenticity Sells

Episode 25: Mastering Content Hooks, AI Tools, and How Authenticity Sells

In this episode of the Minding Your Business Podcast, hosts CJ Jolliff and Aaron Jarrels dive into the world of content creation, sharing their experiences with platforms like YouTube and TikTok. The…

00:52:54  |   Mon 03 Mar 2025
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