030: Laura Berens is LOVE & FIT: Women in Business Series Part 5

After having her baby, Laura Berens wanted to get back in shape. This prompted her to start her clothing business, Love & Fit. In this episode, we talk about her entrepreneurship journey and how she realized the lack of workout attire for postpartum and pregnant women. She shares tips and advice for how she used Kickstarter to launch her business, how she found confidence in herself as an entrepreneur and why she believed in creating products that were inclusive of every size and stage that women are in. 

What’s in this episode:

Why she started Love & Fit

Why Laura launched on Kickstarter

How she started out her business slowly and steadily

How Kickstarter works for product-based businesses

Her product line and her why behind creating the products

Where she finds confidence in entrepreneurship

How she juggles family and being an entrepreneur

For full show notes, resources and links, head to: https://www.meredythwillits.com/podcast

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