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First-in-Class Medical Device? Pure Global Explains How the FDA De Novo Pathway is Your Strategic Route to the US Market

Author
Ran Chen
Published
Sun 31 Aug 2025
Episode Link
https://pureglobal.com/

This episode of MedTech Global Insights demystifies the FDA's De Novo classification pathway, a critical tool for innovators bringing novel, low-to-moderate risk medical devices to the U.S. market. We explore how this pathway provides a solution for groundbreaking technologies that lack a predicate device, avoiding the costly and burdensome Premarket Approval (PMA) process.

We discuss the strategic advantages of being the first to market, as a successful De Novo submission establishes a new device classification, making your product the benchmark for future competitors. This episode provides a clear overview of what the De Novo process entails, the type of evidence required, and how it fuels true innovation in the MedTech space.

A Case in Point: Imagine you've developed a revolutionary AI diagnostic tool. It's not high-risk, but since it's the first of its kind, the standard 510(k) pathway is blocked, and the high-risk PMA pathway seems like a dead end. This costly dilemma, which can stall promising innovations, is exactly what the De Novo process is designed to solve.

What you'll learn in this episode:
- What is the "predicate trap" and how does the De Novo pathway help you escape it?
- Is your novel device a better fit for De Novo or a Premarket Approval (PMA)?
- What are the two distinct ways to initiate a De Novo request with the FDA?
- How can a successful De Novo submission create a significant competitive advantage for your company?
- What are the critical components of a De Novo dossier needed to prove a favorable risk-benefit profile?
- Why is AI-powered diagnostic software a perfect example of a De Novo candidate?
- What are the common pitfalls to avoid when preparing your De Novo submission?

To learn more or discuss your regulatory strategy, contact us at [email protected] or visit https://pureglobal.com/.

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