Whether you love them or hate them, dryrobe® is taking over the world of outdoor clothing. I popped into their HQ in Devon to have a chat with Gideon Bright, CEO, and founder of the company. We talked about the origins of the famous surfer's waterproof changing robe and heard Gideon's thoughts on the counter-revolution and the "haters" who have single-handedly given the company a huge amount of brand awareness. Mummy Melita Cullis also unboxes a surprise gift from Gideon.
It was such a nice chat, and I felt honored to have a little bit of time from his busy schedule.
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Movie Suggestion from the episode
BLUE JUICE with Katherine Zita Jones, Sean Pertwee, & Ewan McGregor
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