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53: Solo Episode Alert! The Top 10 Ways to Become a Journalist’s Most Trusted Source with Liz Nable

Author
Liz Nable
Published
Wed 09 Jul 2025
Episode Link
https://www.liznable.com/podcasts/media-magnet/episodes/2149050743

In this episode Liz shares her personal playbook for building strong, lasting relationships with journalists. Learn the practical steps you can take—no matter your business size or experience—to become a go-to media source and get featured consistently.


Key Takeaways:




  • Why you should build relationships with journalists before you need them




  • The importance of being upfront, honest, and transparent in all your interactions




  • How responding quickly and respecting deadlines sets you apart




  • Tips for tailoring your pitch to each outlet’s audience and style




  • Why adding value and being genuinely helpful makes journalists come back to you




  • The power of admitting mistakes and correcting them fast




  • Staying consistent with your message and expertise




  • Respecting embargoes and off-the-record agreements to build trust




  • The value of being authentic and skipping the spin




  • Following up promptly after interviews to make life easier for journalists




Connect with Liz:



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