EP 144 - How To Create Effective YouTube Ads (Google ABCD Formula)

The ABCDs guide has best practices, backed by data, to help you create effective video ads.

The ABCDs of effective YouTube video ads are attention, branding, connection, and direction. (But, as you'll learn - there are options for "related paths" to take in this Google YouTube Checklist)

The "ATTENTION" example video: Google (Cheetos) Video (Mentioned in my video) https://www.youtube.com/watch?v=ldG-hnNaTlQ

Core of ABCDs SUMMARY - Document - Download: https://services.google.com/fh/files/misc/core_abcds_of_effective_creative.pdf

ABCDs of effective video ads:

https://www.youtube.com/intl/en_us/ads/abcds-of-effective-video-ads/

Want us to run your video ads? (Digital Agency): https://chaosmap.com

Connect With Me on LinkedIn: https://linkedin.com/in/jrognerud

THIS EPISODE on Youtube: https://www.youtube.com/watch?v=SP5t-JEb2uA 

ENJOY!