Episode 15 - Using Allure To Build Value And Create Urgency
- Author
- Kurt Mortensen
- Published
- Thu 31 Oct 2013
- Episode Link
- https://maximizeyourinfluence.libsyn.com/episode-15-using-allure-to-build-value-and-create-urgency
Kurt and Steve discuss how the "Law of Scarcity" can better be used to create urgency and bulid value.
