GUEST SPEAKER with Hannah Van Woert: How to Avoid the 1-Second Web Decision That Can Cost Massage Therapists Their Dream Clients

Author: Amy Bradley Radford
Published: Fri 04 Apr 2025
Episode Link: https://www.amybradleyradford.com/podcasts/massage-business-success/episodes/2149008295

This week on the podcast, Amy is joined by the brilliant and intuitive Hannah Van Woert—founder of Meteor Street Studio, expert Showit website designer, and brand strategist with a knack for turning scattered online spaces into stunning, soul-aligned client magnets.

Together, they dive into the science of first impressions and how your website might be silently pushing away your dream clients. From the subtle visual red flags that signal “amateur” instead of “professional healer,” to why listing your credentials isn’t the magic ticket to premium clients—it’s an eye-opening conversation you don’t want to miss.

Hannah also shares her signature 4-step Magnetic Presence Method™ to help you transform your website into what she calls a Digital Treatment Room—a space that feels calm, clear, and deeply aligned with the work you do. If you're tired of blending in and you're ready to visually communicate the power of your work, this episode will help you elevate your brand and finally attract the clients who get it.

Here are some key points inside the podcast:

02:00 - Welcome and Introduction

03:05 - Hannah Van Woert; Brand strategist and website designer

07:00 - Statistics of viewers attention

10:56 - Visual cues

12:20 - Mobile optimizing

14:27 - Test your presence

20:58 - Set yourself apart from other massage therapist

26:30 - Use your Face

27:30 - Story telling about your treatment room

34:32 - White space on your website creating "calm"

39:42 - Experiment and play with your website