How Data is Changing the Utility of Customer Segmentation -- Tim Burke // Affinio
- Author
- I Hear Everything
- Published
- Sat 27 Mar 2021
- Episode Link
- https://martechpod.com/episode/how-data-is-changing-the-utility-of-customer-segmentation-tim-burke-affinio
Today we talk about how marketers' access to data is changing the utility of customer segmentation with Tim Burke, the Co-Founder and CEO of Affinio.
