Generating SEO traffic from newsletters -- Itay Paz // Morning Dough
- Author
- I Hear Everything
- Published
- Thu 11 Mar 2021
- Episode Link
- https://martechpod.com/episode/generating-seo-traffic-from-newsletters-itay-paz-morning-dough
Ben and Itay discuss metrics in evaluating newsletters using click through rates, opt-in rates, and email deliverability. Itay also discussed the value of playing to your strengths and building a system before looking at your SEO.
