#008 - Watch THIS Before Hiring A Marketing Agency 🚨🤝

In this new episode of Marketing Your Brand, Peggy Worrell breaks down the real cost of hiring a marketing agency, and why getting it wrong could damage more than just your budget.

From red flag reviews and legal missteps to flaky freelancers and burnout-inducing DIY traps, Peggy unpacks the five main ways businesses seek marketing help and what actually makes each one work (or flop). She reveals hard truths about agency accountability, contractor limitations, and why your marketing budget might be telling you more than you think.

If you’re tired of outsourcing roulette and ready for clarity, this episode is your ultimate cheat sheet for choosing the right support, at the right time, for your brand.

Growing your business and want expert guidance (without the price tag of an agency)? Check out our DIY workshops. You’ll learn how to apply the right marketing strategies for your business and take it to the next level: https://mybworkshops.com.au/

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Timestamps:

00:00:00 - Introduction

00:02:09 - Five Main Options for Marketing Help

00:02:53 - Hiring an Agency: The No-Brainer Approach

00:04:30 - Understanding Agency Reviews

00:05:57 - The Importance of Agency Processes

00:07:00 - Quality Assurance in Agencies

00:08:04 - The Role of a Good Agency

00:09:09 - Pros and Cons of Hiring an Agency

00:11:18 - Considering Internal Employees

00:15:00 - Pros and Cons of Hiring Employees

00:19:03 - Freelancers and Contractors: The Bread and Butter

00:21:41 - Reality Check on Freelancers

00:23:17 - Coaches and Guided Programs

00:25:55 - The DIY Hustle

00:30:11 - Downfalls of the DIY Approach

00:31:27 - Finding the Right Support