Mktg_Podcast-53: Myths and Myth-takes

Myths and “Myth-takes”

– Customer is always right

– All good marketing must have case studies

– You must be data driven

– “jellybeans, espresso machines, and foosball make offices fun place to be…”

– Hire people who are smarter than you are…

– Great products sell themselves

– “The way to get started is to quit talking and begin doing.” – Walt Disney

– They have a PR problem

– Good ideas are a dime a dozen

– “Your most unhappy customers are your greatest source of learning.” – Bill Gates

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