Matt Rogers of W.B. Mason on Dealing with Constant Disruption

In this Marketing Over Coffee:


Learn about how the beloved W.B. Mason brand fought through Covid, Big Box Stores, Online Retailers and more!

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Brought to you by our sponsor: Dash Hudson

Thanks to Dean Elizabeth Stringer Keefe from the Stonehill Graduate & Professional Studies Program

Graduating from Stonehill and taking a sales job

The sales guy starts doing photo and video

7:14 – 8:31 Dash Hudson – MoC Listeners can get the Social Media Trends Report for free! And free 14 day trial of the Dash Hudson Social Media Management Platform. Check it out now!

A fun brand with unmatched service

Fighting back against the big box office stores of the 90’s

Shifting to digital made easier since they were already supporting unique pricing for 250k customers

Fighting Amazon

Moving from products around paper, to those around people

Replacing a customer’s habit

How is selling and marketing to Gen Z different?

Post image from wbmasonco on Instagram

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