Katie Evans - The importance of communication and relationship building in negotiation
- Author
- The Drum
- Published
- Wed 24 May 2023
- Episode Link
- https://shows.acast.com/marketing-negotiations-the-good-the-bad-and-the-ugly/episodes/katie-evans-the-importance-of-communication-and-relationship
This week, host Mike Lander talks to Katie Evans (CMO, Burger King UK) about the importance of communication and relationship building, aligned objectives and mutual benefit, and learning from past experiences and preparation.
Hosted on Acast. See acast.com/privacy for more information.
