What’s easier to do: convince a complete stranger that you're absolutely amazing or having that same person come to you already wanting to hang out? In this episode, Dan breaks down the real difference between sales and marketing using his favorite analogy—a single guy at a bar. You’ll learn why chasing leads is exhausting, how to attract customers with confidence and messaging, and why the right marketing makes sales almost automatic. If you’ve ever felt like you’re begging for business, this one’s for you.