From Invisible to Everywhere: How Smart HR Consultants Repurpose Their Content

💡 Struggling to market your HR consultancy without burning out?

This week on the podcast, I’m joined by the brilliant Shelly Terry to talk about something every HR consultant needs to know: How to repurpose your long-form content effectively. 🎙️✨

Here’s what you’ll discover:
👉 How to do more marketing with less effort.
👉 Why long-form content is your secret weapon to standing out.
👉 Five creative ways to repurpose content for every learning style.
👉 How to stop feeling overwhelmed by social media—and focus on what actually works.
👉 The one simple thing you need to do for the best ROI.

So whether you’re already creating long-form content or you’re just getting started, this episode is packed with actionable tips to save you time and boost your results. 🔥

🎧 Tune in now to learn how to make your content work harder for you.

Timestamps:

• 0:00 - Introduction to Content Repurposing
• 1:48 - Defining Long Form Content
• 3:04 - Importance of Long Form Content
• 5:45 - Benefits of Long Form Content for Businesses
• 11:15 - Strategies for Repurposing Content
• 12:30 - Manual vs Tools for Repurposing
• 19:17 - Content Pillars for Strategy
• 25:35 - Tips for Effective Content Repurposing
• 30:07 - Commitment to Consistent Content Creation

Want My Help to Build Your £70K+ HR Consultancy?

1️⃣ Grab a copy of my book – The Complete Guide to Building a £70K HR Consultancy – and discover how to get every lead and client you need.

2️⃣ Apply to Join The Fastlane Formula – so we can work together 1-to-1 to get you earning £70K+ faster (and easier) than going it alone.