Cracking the Code of Lead Generation: Cold Calling for HR Consultants

This episode is all about Cold Calling and why you should be using it to generate leads for your HR Consultancy. 

You'll discover:

• How to have a successful cold call every time you pick up the phone - yes, every time you call.
• Why cold calling is actually the best method of lead generation available to you.
• What you should aim for with every cold call - and it isn't to get a sale.
• The 3 things you should do when someone tells you they don't want what you're offering.
• The quickest and easiest way to get an abundance of leads to call even if you've got no idea where to start.
• The single best thing you can say at the start of every call to make sure you start off on "the right foot".
• PLUS, why you're scared to make cold calls - and why you shouldn't be.

Show notes:
00:00 Intro
01:51 Definition of Cold Calling.
02:00 Benefits of Cold Calling.
05:00 Why you should cold call.
06:00 Cold Calling is better than cold emailing.
07:00 The point of cold calling.
07:40 Why you resist cold calling - and why you shouldn't.
09:00 What to say when cold calling
10:00 Objection handling when cold calling.
10:20 Where to find the leads for cold calling.
11:30 How to handle cold calls.
12:20 A trick to ensure people show up for meetings you arrange.
13:40 Motivation tips.
14:55 Summary
16:00 LinkedIn: What's hot and what's not.

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