9 Things Every HR Consultant Needs to Earn £70K or More
- Author
- Nick Poninski
- Published
- Wed 29 Jan 2025
- Episode Link
- None
In this episode you'll hear about the 9 essential elements that every HR Consultant needs if they want to build a business that earns £70K or more.
Specifically, you’ll discover:
- The #1 mistake HR consultants make in their marketing – and how to fix it.
- Your secret weapon for standing out in a crowded market – and how it can make clients come pre-sold.
- How to turn your LinkedIn profile and website into 24/7 sales machines.
- The simple strategy that builds trust, solves problems, and brings clients directly to your inbox.
- Why most HR consultants fail at lead gen – and what to do instead
👉 So tune in now to create a consultancy that gets consistent leads, more clients, and bigger profits – all without working yourself to the bone!
Timestamp:
0:00 - Welcome to Marketing Made Easy for HR Consultants
0:29 - Key Elements to Attract the Right Clients
0:47 - Deciding Your Niche for Success
1:12 - Benefits of Choosing a Specific Niche
1:44 - Reducing Overwhelm in Marketing Efforts
2:39 - Crafting Solutions That Resonate with Clients
3:31 - Standing Out in a Crowded Market
4:34 - Defining Your Target Market Avatar
5:36 - Understanding Your Target Audience's Pain Points
6:48 - Messaging That Speaks to Your Audience
11:09 - Setting Up Your Website to Attract Clients
12:31 - Importance of a Professional Website
14:26 - Establishing Your Social Media Presence
15:26 - Highlighting Your Expertise on LinkedIn
17:40 - Creating a Compelling Lead Magnet
19:59 - Making Your Lead Magnet Accessible
22:26 - Developing a Lead Magnet Nurture Sequence
25:36 - Deciding on Your Lead Generation Method
27:12 - Focusing on Effective Lead Generation Strategies
28:30 - Marketing as a System for Business Growth
Want My Help to Build Your £70K+ HR Consultancy?
