077: Don’t Overlook This Easy but Powerful Digital Marketing Strategy

Are you taking advantage of your local SEO?  This relatively low-cost but high-impact digital marketing strategy should be on your list.  Making sure you have a few key areas ready could make an impact on who in your neighborhood is finding you.  Today, I have Amanda and Amy from Pixels + Ink Studio and they are here to tell you how to tweak a few details on your website design, how important local SEO, a Google Biz Page, Google Reviews, and domain authority is to find local clients. Local SEO could be a great way to generate leads in your own backyard.  

Most of us head to Google to find a refrigerator repairman or a new car but is your firm using that same strategy so local clients can find you?  Whether you have satellite offices or you are located in one area, making sure your local SEO is on point for the area you are in could bring a plethora of different opportunities to your firm.  Listen in as we find out a few of Amanda and Amy’s secrets to being found locally.

Here are some highlights:

• Local SEO, what is it?: 6:27
• Selling your team on local SEO: 10:53
• What are you missing by not using local SEO?: 10:59
• Niche down for maximum results: 12:30
• Generate leads: 17:19
• Get started in local SEO: 19:39
• Your office specialties?: 23:22
• Using schema: 24:00
• Domain authority: 25:23
• Put a plan together: 27:44

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