046: How to Figure Out What You Want and Go For It

Are you feeling like you are ready for the next step in your marketing career?  Or maybe you are ready to shift and take on a different role but you just aren’t sure how to do that.  You see others have made these shifts and you want to work with them, figure out how they did it. Maybe it’s time you needed a champion on your side.  

In this episode, I am interviewing Erika Booker who talks about how to identify what you want, find a champion and make the mentor/mentee relationship work for both of you.  It’s not just about the next steps in your career but about the inner discovery of yourself.  Taking care of yourself means you have the time and energy to put the best creativity into your work.  There are lots of great tips here on how to achieve your next personal and professional goals.

Here are a few highlights:

• How do you figure out what it is you want? 5:31
• Gathering Your Discovery: 6:42
• Eating the Frog: 11:40
• Networking – Flex that muscle: 11:49
• Keep your creativity level up: 14:09
• How do you discover what is important to your firm and leadership:15:24
• Your leaders aren’t all alike: 19:40
• Make your own path: 21:25
• Identify your firms’ champions: 24:30
  • What’s a Mentor: 24:21
  • What’s an advocate: 24:49
• Is your champion at your firm? 28:18
• How to find a mentor working at a small firm: 29:42
• How do you make the “ask” (from a prospective mentor): 31:46
• Set your expectations as a mentee: 35:19

 Learn more about Erika and get all the links mentioned over on the show notes page.

Get Yourself a Mentor
Are you looking for a mentor? Someone to go alongside you AND who gets what it’s like to be an AEC marketing professional?  For as little as $5/month you’ll get bonus podcast content, early and discounted access to training, and individualized support from me. Go to marketerstakeflight.com/mentor to learn more and join today.

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