How to Grow a Health and Wellness Brand From Scratch with Dr. Wei-Shin
- Author
- Outgrow
- Published
- Thu 14 Oct 2021
- Episode Link
- https://podcasters.spotify.com/pod/show/outgrow-marketer-month/episodes/How-to-Grow-a-Health-and-Wellness-Brand-From-Scratch-with-Dr--Wei-Shin-e17eb7e
Dr. Wei-Shin is the inventor, co-founder, and CEO of AcousticSheep, LLC, makers of SleepPhones, the first headphones for sleep, and RunPhones, fitness headphones. In this interview, we speak to her about SleepPhones and her transition from being a doctor to an entrepreneur.
What are SleepPhones?
Her journey from being a doctor to an entrepreneur?
Her go-to advertising or marketing strategy for SleepPhones
ASMR growth in the past 10 years
How affiliate marketing has helped her business
Picking the right influencers to partner with
