Ep 99: Brad Inman Stops By

Brad Inman

Brad Inman, award-winning journalist and founder and owner of Inman, real estate’s leading name in news and innovation, stops by to chat with Kevin about lessons the real estate community as a whole can learn from the downturn. Plus, we have a special Inman package for MPM listeners…

Interview with Brad Inman (1:30)

• Managing a business for a downturn


• Preparing for the rebound


• The role of technology – changes in how we do business going forward


• Kevin is attending Inman Connect Now, a live digital event, June 2-4, 2020 & why you should too

We’re excited to announce a special partnership with Inman to offer discounted access for Market Proof Marketing listeners! Register for access to Inman Select for $1 for 90 days, and gain access to add a ticket to Inman Connect Now for just $49. Get your special DYC access and tickets here https://now.doyouconvert.com/inman .

Story Time (15:28)

• #AggravatedAndrew – Marketing professionals should know their platforms enough to keep sales/leadership in check.


• Becca offers a reminder to update pricing and availability on your ads.


• Kevin gets and answers a tough question about offering discounts to consumers.

In the News (28:42)

• Coca-Cola slams brakes on ad spend: ‘There is limited effectiveness to brand marketing’ (TheDrum.com)


• Breaking: Google Ads to Require Identity Verification (SearchEngineJournal.com)

Webinar Resource: Keep Your Traffic Flowing: Marketing Playbooks for Home Builders During COVID-19

Question? Comments? Email [email protected] or call 404-369-2595 and we’ll address them on the next episode.

More insights and opportunities in the Market Proof Marketing Facebook group.

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A weekly new home marketing podcast for home builders and developers. Each week Kevin Oakley, Andrew Peek, and others from Do You Convert will break down the headlines, share best-practices and stories from the front line, and perform a deep dive on a relevant marketing topic. We’re here to help you – not to sell you!

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