1. EachPod

Ep 396: Leads Don't Pay the Bills

Author
Kevin Oakley: New Home Marketing from Do You Convert
Published
Thu 17 Jul 2025
Episode Link
https://www.doyouconvert.com/blog/ep-396-leads-dont-pay-the-bills/

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Kevin Oakley and Jackie Lipinski break down what sets successful builders apart in a shaky market (and why AI won’t save you if your strategy’s unclear). From underutilized CRM systems to the danger of deceptive ad automation, this one’s packed with hard truths and practical insight.


Special Announcements

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Story Time


  • Jackie – Spending $4K/mo on CRM with no OSC? Let’s talk

  • Kevin – Some advice is expensive (not in a good way)


In the News



Even in a flat-lead environment, builders are hitting goals; not with silver bullets but with smart, grounded execution. Clarity outperforms complexity, every time.


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