Ep 12: What Exactly Is SEO Anyway?

SEO is a critical component of long-term success for any company – not just home builders. So, why is it so misunderstood? What exactly IS it anyway?

• Story Time 
  
  
  
  • Andrew wants to make sure you keep branded and unbranded terms separate for more accurate reporting.
  
  
  • Kevin shares why EVERY photo you use in marketing doesn’t have to be Insta-worthy.
  
  
  
  


• News
  
  
  
  • Facebook “premier” video format aims to bring even more video “live” to FB users
  
  
  • Sorry #DeleteFacebook movement… FB doesn’t look to be going away
  
  
  • Amazon ads drive $2 billion in revenue – and you may not even realize they exist
  
  
  
  


• 360 Topic Of The Week
  
  
  
  • What exactly is SEO anyway? With special guest Andrew Garberson from LunaMetrics
  
  
  • Andrew’s amazingly helpful links to additional resources and tools as you work to improve your SEO efforts
    
    
    
    • bit.ly/marketproofaudit
    
    
    • bit.ly/marketprooflocal
    
    
    • bit.ly/marketprooftools
    
    
    • bit.ly/marketproofseo
    
    
    
    
  
  
  
  


• Your Answers To Last Week’s Question Of The Week


• NEW Question Of The Week
  
  
  
  • What is the most challenging part of SEO for you to wrap your head around and understand in order to work better with an SEO partner, or try to tackle it on your own?
  
  
  
  


• Tickets for the 2018 Online Sales & Marketing Summit go on sale to the VIP list members on May 2nd!

Subscribe on iTunes —> https://goo.gl/3VHF6V

Subscribe on Google Play —> https://goo.gl/jKwFN9

A weekly new home marketing podcast for home builders and developers. Each week Kevin Oakley & Andrew Peek from Do You Convert will break down the headlines, share best-practices and stories from the front line, and perform a deep dive on a relevant marketing topic. We’re here to help you – not sell you!

The post Ep 12: What Exactly Is SEO Anyway? appeared first on Online Sales and Marketing for Home Builders - DYC.