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Making Good: Small Business Podcast - Podcast

Making Good: Small Business Podcast

Want to make money, do something you love, AND make the world a better place? You're in the right place. Making Good is the podcast for small business owners who want to make a big impact. This podcast is about two things: building a strong small business, and using it as a tool for good. We cover topics like marketing, business philanthropy, finding community, doing purpose-driven work, mindset - and everything in between. If you have (or want) a small business and life that make a difference, this podcast is for you. I'm your host, Lauren Tilden, ex-corporate marketer turned maker and shop owner. I'm so glad you're here.

Marketing Entrepreneurship Leadership Management Entrepreneur Community Business
Update frequency
every 5 days
Average duration
36 minutes
Episodes
320
Years Active
2020 - 2025
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How to Design Your Life (and Business) | 'Designing Your Life’ by Bill Burnett & Dave Evans | Book Club | 307

How to Design Your Life (and Business) | 'Designing Your Life’ by Bill Burnett & Dave Evans | Book Club | 307

In this episode, Charelle and I share how Designing Your Life reframed career and lifestyle goals through design thinking, energy mapping, and creative experimentation. Learn how to map your values, …

00:53:42  |   Wed 20 Aug 2025
10 Easy Marketing Wins You Can Use Right Now

10 Easy Marketing Wins You Can Use Right Now

Feeling overwhelmed by marketing? In this episode, I share 10 real and practical ways to make marketing easier—especially when you're short on time or energy. From foundations to AI tools and everyth…

00:19:15  |   Tue 05 Aug 2025
What’s Really Holding You Back ('The Mountain Is You' by Brianna Wiest | Book Club | 305)

What’s Really Holding You Back ('The Mountain Is You' by Brianna Wiest | Book Club | 305)

In this Book Club episode, we're discussing The Mountain Is You by Brianna Wiest. We explore self-sabotage, emotional intelligence, and what it really takes to change. From micro shifts to future sel…

00:57:14  |   Mon 21 Jul 2025
The One Thing That Could Change Everything

The One Thing That Could Change Everything

GET YOUR FREE TICKET: https://makinggoodpodcast.com/summit

This episode is a little different—because I’m shining the spotlight on something I created just for you: the One Thing Summit! If you've eve…

00:07:06  |   Fri 11 Jul 2025
This Tool Can Transform Your Content Chaos with Colie James | 304

This Tool Can Transform Your Content Chaos with Colie James | 304

Feel like your content marketing is pure chaos? In this episode, I chat with systems strategist Colie James about how one tool can bring calm, clarity, and serious efficiency to your content workflow…

00:49:06  |   Thu 03 Jul 2025
Why I’m in a Funk (And How I’m Climbing Out of It) | 303

Why I’m in a Funk (And How I’m Climbing Out of It) | 303

In this solo episode, I share an unfiltered look at a tough season I’ve been in—a long-lasting funk that’s affected my work, energy, and mindset. I open up about what led to it, how I’m moving throug…

00:27:21  |   Wed 25 Jun 2025
7 Principles for an Oversubscribed Business (Oversubscribed by Daniel Priestley | Book Club | 302)

7 Principles for an Oversubscribed Business (Oversubscribed by Daniel Priestley | Book Club | 302)

In this Book Club episode, Charelle Griffith and I dive into Oversubscribed by Daniel Priestley—well, two versions of it! We talk about building demand, the power of signals, and what it takes to cre…

01:01:57  |   Tue 17 Jun 2025
A Real-World Guide to Inclusive Marketing with Kate Wolff  | 301

A Real-World Guide to Inclusive Marketing with Kate Wolff | 301

Let's talk inclusive marketing! Kate Wolff, founder of Lupine Creative and co-founder of Do the WeRQ and LumiTerra, shares how she’s building impact-driven businesses through inclusive marketing, que…

00:58:01  |   Tue 10 Jun 2025
Building a Better Future, One Small Choice at a Time with Andy Hunter | 300

Building a Better Future, One Small Choice at a Time with Andy Hunter | 300

To celebrate episode 300, I’m joined by Andy Hunter, founder of Bookshop.org—a mission-driven alternative to Amazon that’s sent over $35M back to independent bookstores. We talk about building ethica…

00:52:23  |   Fri 06 Jun 2025
Business Can Be Chill ('Chill & Prosper' by Denise Duffield-Thomas | Book Club | 299)

Business Can Be Chill ('Chill & Prosper' by Denise Duffield-Thomas | Book Club | 299)

Perfectionism, burnout, and endless hustle—what if you could leave all of that behind and still build the business of your dreams? That’s what we’re exploring in this month’s Book Club episode. In th…

01:16:25  |   Thu 29 May 2025
Pinterest 101: A Practical Step-by-Step Guide for Small Business Owners with Heather Farris | 298

Pinterest 101: A Practical Step-by-Step Guide for Small Business Owners with Heather Farris | 298

ALERT! This episode is seriously valuable (like in a we-could-charge-for-this kind of way.) Get a pen and paper out and take notes!

One of the best ways to get more eyeballs on your business is to be …

01:02:39  |   Wed 21 May 2025
How to Actually Get Stuff Done (Even If You Struggle With Follow-Through)

How to Actually Get Stuff Done (Even If You Struggle With Follow-Through)

This episode is all about getting things done—for real. I share my simple, powerful approach to productivity that helps you follow through without burning out. Whether you're overwhelmed, stuck, or j…

00:23:07  |   Wed 07 May 2025
Impact + Profit: Your Business Can Do Both with Brian Thompson

Impact + Profit: Your Business Can Do Both with Brian Thompson

How do you build a business that reflects your values, serves your community, and supports the life you actually want to live? That’s the heart of this conversation with Brian Thompson, a financial p…

00:58:37  |   Wed 30 Apr 2025
The Anti-Overwhelm Guide to Marketing

The Anti-Overwhelm Guide to Marketing

Feeling overwhelmed by your marketing? This episode is your calm, clear roadmap to doing less—and making more impact.

If you're overwhelmed, you’re not alone in feeling it. In this solo episode, I’m w…

00:15:04  |   Wed 23 Apr 2025
Rethinking Business Strategy (‘This Is Strategy’ by Seth Godin | Book Club)

Rethinking Business Strategy (‘This Is Strategy’ by Seth Godin | Book Club)

In this Book Club episode, we discuss Seth Godin’s This Is Strategy, a nontraditional (and very bitty!) book with 297 mini-lessons on business and planning. We explore big themes like systems, games,…

00:51:08  |   Sun 20 Apr 2025
ADHD-Friendly Prioritization, the Dopamine Dial, and Consistency with Skye Waterson

ADHD-Friendly Prioritization, the Dopamine Dial, and Consistency with Skye Waterson

ATTENTION FELLOW ADHD BIZ OWNERS! This one is for you.

ADHD coach and founder of Unconventional Organisation, Skye Waterson, joins me to talk about navigating business with ADHD. We dig into the real-…

00:53:41  |   Wed 09 Apr 2025
5 Things I’m Doing Differently This Quarter (And How You Can Too)

5 Things I’m Doing Differently This Quarter (And How You Can Too)

In this episode, I’m getting real about what’s actually working for me right now—and what’s not. The truth? My priorities have shifted, and it’s time my business strategy did too. I’m sharing five ke…

00:17:20  |   Wed 02 Apr 2025
Simple Design Fixes That Level Up Your Business with Stacy Aguilar

Simple Design Fixes That Level Up Your Business with Stacy Aguilar

If you’ve ever felt stuck or unsure about your branding, this episode is for you. I’m joined by brand and web designer Stacy Aguilar, who shares how to make your design not just beautiful—but effecti…

00:49:29  |   Wed 26 Mar 2025
Funnelizing: The Key to Making Sales from Your Strategy

Funnelizing: The Key to Making Sales from Your Strategy

If your marketing feels like it’s going nowhere, it’s probably because you don’t have a clear strategy to move people from discovery to sale. That’s where the magic of a marketing funnel comes in. In…

00:18:25  |   Wed 19 Mar 2025
Real Self-Care [Making Good Book Club]

Real Self-Care [Making Good Book Club]

In this episode of Making Good Book Club, Charelle and I dive into Real Self-Care by Dr. Pooja Lakshmin. We explore the difference between faux and real self-care, why setting boundaries is hard but …

00:55:10  |   Sat 15 Mar 2025
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