Evergreen: How to Put Your Cash Creating Content on Repeat
In this episode, Leah Sparrow discusses the importance of creating evergreen content for solopreneurs. She outlines the definition of evergreen content, emphasizing its relevance and value over time. Leah shares insights on conducting market research to understand the needs of your ideal clients and how to create content that addresses their frequently asked questions. She provides examples of successful evergreen content strategies and highlights the importance of testing and refining content to ensure it remains effective. Leah also introduces tools that can assist in optimizing content for better reach and engagement.
Chapters
00:00 Introduction to Evergreen Content
00:54 Understanding Evergreen Content
02:36 Market Research for Evergreen Content
04:28 Creating and Optimizing Evergreen Content
06:21 Testing and Refining Your Content
09:12 Tools for Market Research and Content Optimization
A no-fluff, high-impact 90-minute business strategy session for solopreneurs who want to scale efficiently without adding more stress, hours, or complexity to their lives.
Find the hidden time-draining tasks that keep you stuck.
Discover where you’re leaving money on the table—without adding more work.
Get a laser-focused 90-day action plan to grow smarter, not harder.
Who This is For:
This session is perfect for service-based entrepreneurs and coaches who:
Are fully booked but feel like they’re barely keeping up.
Want to increase revenue without piling on more work.
Are stuck in day-to-day client work, leaving no time for growth.
Feel burnt out, overwhelmed, and unsure what to prioritize next.
Disclaimer: This podcast is for informational purposes only and not legal or financial advice. Views are those of the hosts and guests. Consult a licensed professional for advice. The hosts and producers are not responsible for actions taken based on this content.