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#338 Mail-Right Show Email Marketing Mistakes Real Estate Agents Need to Avoid

Author
Jonathan Denwood & Robert Newman
Published
Thu 19 May 2022
Episode Link
https://mail-right-show.castos.com/episodes/338-mail-right-show-email-marketing-mistakes-real-estate-agents-need-to-avoid

Email Marketing Mistakes Real Estate Agents Need to Avoid



Email marketing can be an amazing tool for Realtors, as long as you're avoiding these common email marketing mistakes!



#1 - Does Your Subject Lines Suck either under or overpromise?



#2 - Does your email offer any real value (value is a semi-complicated measure.)



#3 - Over reliances on email marketing automation and not understanding this should be linked to breaking up your lists into a highly personal touch list, a middle-level touch list, and an automatic marketing list. This is all linked to one word "segmentation."



#4 - Email is being dominated by mobile usage; you need to make sure that your email is "mobile-friendly.



$5 - Timing is all-important and connects to sending the right email at the right time.



#6 - This is all linked to one word, "segmentation," and how important not to have just one large list


 


The Hosts of The Mail-Right Show


Jonathan Denwood


https://www.mail-right.com


[email protected]


775-372-6322



Robert Newman


InboundREM


https://inboundrem.com

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