Social Media 101 with Erin Loughrey

On today's episode of Locked on Wild, Erin Loughrey joins the show to talk about what it's like to run the Wild's social media accounts. We start with her background and how she got into social media content creation. We also discuss some of the best social media bits from the 2020-21 season, including CAPS LOCK, Sturm Warning, and the Bonino bit from 10,000 Takes making its way into the Wild locker room. Erin also discusses some strategies for taking team related news and formatting it to multiple forms of social media, and what to do if a piece of content doesn't get the reach it should.

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