#99 Is the Influencer Era Over?

In today’s episode of Life Unleashed, we’re talking all about influencers, specifically, whether the influencer era is over. If you spend any amount of time on social media, you’re very familiar with influencers (and you might even have some favorites).

As social media has exploded over the past decade, the rise of influencers has been in lockstep with the growth of the most popular platforms. This growth allowed many of us to find influencers we could follow and relate to, and it also created a new marketing category that brands quickly capitalized on, helping many influencers earn significant income while building their personal brands.

Fast-forward to 2025, and the influencer landscape is changing. Are influencers as relevant as they once were? Will many of them still be able to make a good living by sharing their lives online? We discuss these questions and more on today’s episode of Life Unleashed.

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