Yaw Sam - A Token Series TEDx McAllen Edition by Life Currency

In this episode of the Life Currency Podcast, host Bob Lozano engages in a deep conversation about energy management, self-awareness, and the balance between creativity and organization in business. The guest shares insights on the importance of hiring for culture fit, establishing non-negotiables within teams, and the significance of systems and processes in creative work. They discuss brand building through effective storytelling and the necessity of marketing as a service to help others. Embracing technology and fostering a collaborative environment are highlighted as key components for success, along with navigating the evolving landscape of marketing channels. The conversation concludes with a vision for growth while maintaining a strong company culture and the importance of creative inspiration.

00:00 Introduction to Life Currency Podcast

00:53 The Importance of Energy Management

03:06 Self-Awareness and Emotional Intelligence

06:06 Balancing Creativity and Organization

09:10 Hiring for Culture Fit

11:57 Non-Negotiables in Team Dynamics

14:58 Systems and Processes in Creative Work

18:04 Brand Building and Storytelling

21:10 Marketing as a Service

24:04 Embracing Technology in Business

26:49 Fostering a Collaborative Environment

30:07 Navigating Marketing Channels

32:58 Vision for Growth and Culture

36:07 Creative Inspiration and Idea Generation

About us: Bob Lozano is the CEO of F&P Group, a company involved in restaurant management, commercial real estate, and digital marketing.  Coming from a family of franchise owners, he's a passionate entrepreneur who builds successful businesses and creates positive company cultures. Bob is dedicated to exceeding expectations and making a positive impact.

Interested in starting, growing, or improving your work with multi-unit franchises? Learn more below.

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