Let's Talk Product
Welcome to Let's Talk Product, a podcast by Propeller about building software products and startups. On this show, host Leen Ashqar speaks to founders and builders who have been through it themselves to uncover the practical and tactical advice needed to build better products out of the Middle East. They cover everything related to building tech products - from creating a customer-centric culture to achieving and maintaining product-market fit. If you're a founder, product manager, or someone working in tech, this show is for you!
Let's Talk Product is produced by Propeller, a seed-stage, MENA-focused venture capital firm. If your startup is looking for an early-stage investor, make sure to get in touch, we'd love to talk. Learn more at: www.propellerinc.me.
- Update frequency
- every 24 days
- Average duration
- 36 minutes
- Episodes
- 17
- Years Active
- 2020 - 2022
17. Jawaker's path to $205M w/ Waleed Tuffaha
Waleed Tuffaha is one of the founding engineers at Jawaker — Jordan's latest success story. Jawaker, a developer of mobile card games was acquired for 205M USD in Sep 2021. Since day one, the company…
16. Global SaaS out of KSA w/ Iyad Aldalooj, co-founder @ Penny
Iyad Aldalooj is the co-founder and CEO of Penny software, an end-to-end procurement solution for enterprises. Prior to founding Penny in 2020, Iyad was the General Manager & Marketing Director at Ca…
15. Transforming insurance w/ Walid Daniel Dib, co-founder @ Hala
Walid Daniel Dib, co-founder and CEO of Hala (previously Addenda) has taken several turns to get to where he is today. Back in 2018, him and his brother started off by building a blockchain solution …
14. Product design w/ Jonathan, Head of Design @ Property Finder
Jonathan Steingiesser is Head of Design at Property Finder, where he divides his time between leading the design team, design strategy, customer research and service design improvements.
With over 17 …
13. Building B2B enterprise software w/ Yousef Wadi, founder @ Nestrom
Yousef Wadi is a Computer Engineer who has been building online products for well over 10 years. He’s worked with global organizations (Microsoft and Yahoo!) and startups (Arabia Weather and Nestrom)…
12. Product development speed vs. quality w/ Nabil Mohamed, VP of Product @ Instabug
Nabil Mohamed is the VP of Product at Instabug, one of the MENA region’s fastest growing SaaS companies. He was previously Senior Product Manager at Amazon Seattle for 4 years and worked with Microso…
11. Fundamentals of product marketing w/ Yasmine Helmy, growth lead @ Trella & ex-Instabug
Yasmine Helmy is a growth and product marketer with 7+ years of experience in product marketing, growth leadership, demand generation, and SaaS strategies. She has built and scaled Instabug's self-se…
10. User onboarding & engagement w/ Yazan, co-founder @ Userpilot
Did you know that over 50% of features in software products are never used. How can we help users realize the full value of our products? What can we do to increase product adoption throughout the en…
9. Self-service SaaS & reducing churn w/ Ahmed, co-founder @ Gameball
Ahmed El Assy is the co-founder and CPO at Gameball, a customer engagement SaaS platform that uses gamification and loyalty mechanisms to help brands retain and engage their customers. The young Egyp…
8. Customer Discovery w/ Tariq Seksek co-founder @ Alma Health
Customer discovery is all about making sure you build something customers actually want from the very start. The goal of customer discovery is to figure out who your customers are and whether the pro…
7. How to localize product for new markets & the role of the 1st Product Manager w/ Reham, PM @ Trella
Reham elHusseiny is a Growth Product Manager at Trella, a YC-backed, Cairo-based tech platform that connects shippers to carriers. Prior to joining Trella, Reham worked as a product manager at Veezet…
6. Towards a 10x better product w/ Talal Bayaa, co-founder @ Bayzat
Talal Bayaa and his school friend, now co-founder Brian Habibi, started Bayzat after sensing an opportunity in the financial products market back in 2011. Since then the duo led Bayzat to where it is…
5. Lessons from a decade of entrepreneurship, Fouad Jeryes co-founder @ Maqsam
Fouad Jeryes, co-founder of Maqsam, the friendliest cloud-telephony solution for SMEs in MENA, walks us through his journey of entrepreneurship. Over the past decade Fouad has built and launched a va…
4. Transitioning to a product-led company w/ Tony Fadel, Sr Product Director @ Talabat
Tony is a product leader with more than 10 years of experience with some of the biggest tech companies in the world, including Google and Careem. He started his career as a software engineer and then…
3. Building product teams w/ Yazan Masafah, ex-VP Products at Unifonic
Yazan Masafah has been working in product management for over 15 years now. He starting his career in engineering and then moved into product marketing and product management. He has managed product …
2. A story of vision and persistence w/ Amjad Masad, co-founder of Repl.it
Amjad Masad is the co-founder and CEO of Replit, an online coding platform that lowers the barriers of entry for building and shipping software. Amjad has been working on programming and creative too…
1. Building Middle East's leading music streaming app w/ Elie Habib, co-founder of Anghami
On this episode Elie takes us back to the early days of launching Anghami and shares the journey of building, what now is, the leading music streaming app in the Middle East. Today Anghami has over 8…