10: The 1 Thing You Can Do to Grow Your Business The Fastest with Pat Flynn

Tune in for the interview that inspired this entire podcast! Pat Flynn is a true leader in the online space, and he shares simple, effective, and tangible tips to create meaningful connections with your audience (even if it's small)!

In Pat's experience (which is shared by thousands of people!), addressing the basic human need of belonging is the path to success. He details it with specific examples from his earlier days and explains the Pyramid of Fandom and why creating Superfans should be your number 1 goal as a business.

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HIGHLIGHTS
03:46 Creating 1,000 Superfans
09:15 The Pyramid of Fandom
14:48 Find the problem, find the profit
20:56 Build your business by providing amazing experiences
23:31 Addressing the human need for belonging 

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RESOURCES
https://kk.org/thetechnium/1000-true-fans/ - 1,000 True Fans by Kevin Kelly
https://www.amazon.com/Superfans-Stand-Tribe-Successful-Business/dp/1949709469 - Superfans: The Easy Way to Stand Out, Grow Your Tribe, and Build a Successful Business Book by Pat Flynn

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QUOTES
07:53 "It just shows you the power of focusing on 1 person's experience and what that 1 person can do to grow and build and scale your business. And, quite honestly, building first Superfans is so much more fun than search engine optimization."

08:10 "I think building for those magical moments in your business, in your following, no matter how big or small it is, is the key to growth and success and future-proofing your brand."

08:36 "Focusing on creating Superfans is more important than any other activity in your business. It's more important than getting more traffic, more followers, more views, or more subscribers. It's even more important than building your email list and acquiring more customers because, when you focus on this as a byproduct, you'll get more traffic, followers, views, and subscribers."

13:23 "That's your advantage being small, you have the opportunity to give some extra care to those initial subscribers, the initial traffic that's coming to your website. If you have 20 people on your email list, go reach out, have a phone conversation with each of them."

14:48 "When you find the problems, you find the profit."

23:34 "With any of your Instagram followers, for example, and it doesn't have to be Instagram, it could be anywhere, but send a direct message to somebody who's following you and instead of just texting it, shoot a quick video. And I'll tell you, the response is going to blow you away."

"We all have the ability to become someone's favorite."