CLIMATE Awakening: Conversations with Rebecca Huntley

In this episode of Let’s Climunicate, host Dr. Alberto Troccoli engages in a thought-provoking conversation with Dr. Rebecca Huntley—social researcher, author, and expert on how people think and feel about climate change.

Rebecca shares her personal climate “awakening,” sparked by the youth-led school strikes, and discusses how emotional, generational, and psychological factors shape public responses to climate science and solutions. From the Climate Compass segmentation framework to the power of personal storytelling, this episode explores how communication, values, and leadership can transform climate engagement.

▶️ What you’ll learn:

✅ What drives people from climate awareness to action

✅ How to tailor communication to seven distinct audience segments

✅ Why economic messaging works for some, and emotional appeals for others

✅ How to break the “climate silence” in everyday life

✅ Rebecca’s predictions for Australia’s climate future

⸻

▶️ Chapters:

00:00 – Introduction to Climate Change Concerns

00:47 – Meet Rebecca Huntley: From Awareness to Activism

01:41 – Personal Triggers for Climate Action

05:13 – Quickfire Questions on Climate Science

11:46 – The Challenge of Public Perception

20:57 – Understanding Climate Segments

23:50 – Understanding Climate Change Perception

26:14 – Personal Reflections on Climate Activism

31:04 – Effective Climate Communication Strategies

37:50 – Australia’s Role in Global Climate Action

41:38 – Practical Actions for Climate Change

48:36 – Future Projections and Social Change

53:01 – Conclusion and Final Thoughts

🌍 Stay connected with Let’s Climunicate! Follow us on:

📺 YouTube: ⁠https://www.youtube.com/@letsclimunicate/podcasts⁠

🎧 Spotify: https://open.spotify.com/show/3IbDXNLpP5lhQloPwpRQ59

🍏 Apple Podcast: ⁠https://podcasts.apple.com/us/podcast/lets-climunicate/id1773398361⁠

🌐 Web: ⁠https://www.albertotroccoli.org/podcast/⁠

💼 LinkedIn: ⁠https://www.linkedin.com/in/alberto-troccoli-09a11038⁠

📅 Episode recorded on 24 April 2025

#LetsClimunicate #RebeccaHuntley #ClimateCommunication #ClimateAwareness #ClimateAction #ScienceCommunication #AustraliaClimatePolicy #ClimateCompass