In this coaching episode, Lindsay and Nora work with Amber Taylor, founder of Amber Taylor Coaching and holistic relationship coach, to develop a private podcast lead magnet strategy. Discover how to craft messaging that resonates with high-achieving women who feel stuck at capacity, and learn the key elements needed to create a lead magnet that converts to a $5,000 coaching package.
Top Tips and Takeaways
- Lead with what clients want (productivity/doing more) rather than what they need (boundaries/doing less) to avoid immediate resistance
- Address the reality that high achievers are at capacity without suggesting they need to eliminate important responsibilities
- Use messaging that acknowledges their exhaustion while positioning your solution as achievable
- Test messaging organically on social media before investing in paid advertising
- Collect email addresses through landing pages for better conversion tracking and client insights
- Consider turning live webinars into evergreen private podcast lead magnets for ongoing lead generation
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