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094: Coaching Njeru Nthigah on Creating a Private Podcast Lead Magnet to Convert Overwhelmed Course Creators

Author
Lindsay and Nora, Co-founders of Hello Audio
Published
Wed 13 Aug 2025
Episode Link
None

In this coaching episode, Nora and Lindsay work with Njeru Nthigah, founder of Business Implementation Academy, to develop a strategic private podcast lead magnet. Discover how to create audio content that meets overwhelmed course creators where they are emotionally and guides them toward a clear implementation path. Learn how to position your expertise to build trust with prospects who have decision fatigue from previous failed attempts at launching their businesses.


Topics Covered

  • Understanding the emotional state of overwhelmed entrepreneurs stuck in learning mode
  • Identifying the gap between knowledge and implementation for course creators
  • Developing the "One to Six" framework approach for client acquisition
  • Creating lead magnets that provide structure rather than more information
  • Using audio content to build trust and demonstrate methodology
  • Addressing imposter syndrome and comparison struggles in marketing
  • Balancing valuable content delivery with clear calls to action
  • Testing lead magnet concepts with existing clients for feedback


Links mentioned

http://www.businessimplementationacademy.com

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