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068: Coaching Francesca Rea CFP to Refine Messaging for an Audio Course

Author
Lindsay and Nora, Co-founders of Hello Audio
Published
Wed 12 Feb 2025
Episode Link
None

Think your audio program deserves more attention? In this episode of Launch Your Private Podcast, we coach Francesca Rea CFP, a senior wealth advisor and prosperity coach, through refining her private audio program, Rise Up, Live Up Money. Francesca has already launched her program but is seeking guidance to sharpen its messaging and positioning for greater clarity and success.


Timestamps:

[0:00] Introduction to the episode and Francesca Rea's Journey of launching her audio program and why she chose audio as the medium.

[3:29] Early Launch Success and Masterclass Challenges

[6:02] Conversion Metrics and Cold Traffic Insights

[8:30] Addressing Messaging and Positioning

[11:30] The Power of Perceived Value

[15:00] Exploring Primary Currency for Target Audiences

[20:18] Narrowing Focus for Specific Results

[27:00] Overcoming Audience Misconceptions

[34:30] Resolving issues with Spotify and linking supplementary resources like PDFs

[39:00] Final Tips and Encouragement

[47:00] Closing Thoughts


Links mentioned:

https://francescarea.com/

IG: https://www.instagram.com/francesca.rea.alzati.wealth/

Linked In: www.linkedin.com/in/francescarea

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