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065: Tisha Castillo Explores Private Podcasts to Educate and Engage Clients in Virtual Healthcare

Author
Lindsay and Nora, Co-founders of Hello Audio
Published
Wed 22 Jan 2025
Episode Link
None

Are you a health practitioner or nutrition expert eager to elevate client engagement and explore cutting-edge marketing strategies? Join us in this episode of "Launch Your Private Podcast," where we coach Tisha Castillo, a seasoned nutrition integration specialist, on mastering private podcasts for her virtual healthcare practice, Simplified Health and Nutrition.


Timestamps:

[0:00] Introduction to the episode and Tisha Castillo's approach to improving health spans and rethinking food. 

[3:40] Initial experiments with recording emails and creating a simple private podcast. 

[5:15] Challenges in promoting and positioning her private podcast. 

[9:03] The idea of audio lead magnets as an alternative to PDFs or other digital formats. 

[13:30] Exploring misconceptions about private podcasts and their flexibility in formats. 

[15:11] Brainstorming new assets for lead generation or targeted use cases. 

[18:20] Emphasizing the simplicity and ease of integrating private podcasts into practice workflows. 

[27:10] Overview of Hello Audio’s plans and features, including dynamic ad spots and tagging. 

[29:40] Tisha reflects on her experience setting up her podcast and learning new possibilities. 

[33:50] Tips for onboarding older audiences and visually demonstrating podcast setup. 

[35:22] Examples of successful use cases from Tarzan Kay and other podcast creators. 

[37:10] Troubleshooting tips for unique links and client access issues. 

[41:10] Discussing audience demographics and preferences for podcast consumption. 

[43:00] Tisha highlights the transformative potential of private podcasts for client integration. 


Links mentioned:

Website: https://TishaCastillo.com

LinkedIn: https://linkedin.com/in/tishacastillo


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