Elijah Arnold - Backstory, Under Promise/Over Deliver, Styles of Marketing

Elijah tells us a little bit about where he grew up and his role within our business. We talk about a saying we followed from early on that steered us in the right direction, "Under-Promise and Over-Deliver" that allowed us to generate great relationships with our first clients. We also talk about the different styles of marketing we've seen in our local area referring back to hard-selling businesses vs soft-selling. Cheers - Dan & Blake