#133 Christian Krause – Sell Like a Machine

Christian Krause is an account executive at Salesforce. If you’re struggling with sales and closing deals, you’re not alone. Christian has been there, and he knows the challenges you face, from lack of training to anxiety about picking up the phone.

But with his experience at Salesforce, one of the largest and most competitive SaaS sales organisations, he’s figured out how to overcome those hurdles and close more deals. He became an over-achiever and got promoted 4 times in 2 years, sourcing and closing nearly $2 million in revenue.

Our podcast breaks down exactly how to prospect, nail discovery calls, negotiate and close more deals while developing a sales mindset. You’ll learn how to increase your prospecting skills and fill your pipeline with high-quality meetings.

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(00:00) Introduction
(04:18) Prospecting Success: Finding Leads
(08:38) Maximizing Sales with Automated Outreach & Sequencing
(11:25) Analyzing Sales Pipeline Health
(14:58) Fundamentals of Sales Principles
(16:22) Overcoming Pipeline Generation Challenges
(18:36) Standout Cold Outreach Strategies
(22:45) Maximizing Sales with Email Sequences & Call to Actions
(28:12) Winning Deals in the Discovery Phase
(35:12) Overcoming Objections & Price Sensitivity
(40:50) Creating Revenue through Selling
(42:40) Developing a Sales Mindset
(45:30) Taking Customer Feedback for Improved Sales
(50:35) Building Trust with Clients for Sustained Growth

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