The Staging Strategy: Sell Smarter with A.J. from That’s a Great House

In this episode of Keeping it REal with Kelly and Amanda, we sit down with A.J. from That’s a Great House! to talk about the secret weapon of real estate: home staging. A.J.’s journey started with a simple love for rearranging furniture — and turned into a business built on helping homeowners create spaces that sell. She reminds us that you don’t always need new stuff — just a new perspective.

Staging isn’t just about making a home look nice — it’s about creating a feeling. Buyers need to see themselves living in the space, and that means setting the stage for the life they want. Whether it’s adding warmth to a vacant home, scaling back on your belongings, or swapping out personal touches for more universal ones, A.J. knows how to make a listing pop.

She breaks down how a simple consultation can give you a clear game plan, or how full-service staging — including rentals or curated purchases — can help your home stand out from the minute it hits the market. If you’re thinking of selling, this episode is packed with tips to help you make that all-important first impression count.