Content Marketing: Outreach and Digital PR tips with Spark Toro's Rand Fishkin

Back in 2003 Rand co-founded what has become one of the pillars of SEO knowledge sharing, and an awesome software tool set – yes Moz.

Now he’s busy with a new software tool, SparkToro a market research and audience intelligence tool – that means it shows you what publications and people influence your target audience – aka the publications and blogs you should be including in your off-site content marketing activity.

Get all the links and resources we mention at KeepOptimising.com

Episode sponsored by Klaviyo

Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.

Interested in being a Sponsor? go here: https://keepopt.com/sponsor

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy