Community: Just using your Email Marketing to build Community with Katie Skelton

Email marketing specialist and founder of the agency Little Green Duck, Katie Skelton, joins the show to delve into the value of a weekly newsletter. In fact one of her clients called her “a massive email weirdo” so she’s just our type of guest!

 In this episode we discuss:

• What you need to know about frequency and spam emails
• Debunking the idea that email is a one-way communication tool
• Master your short form content
• The metrics spreadsheet Katie uses
• Why unsubscribers can still be fans of your business

Download our ebook >> https://keepopt.com/ebook "500 Top Tips to Make Your eCommerce Business More Profitable"

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Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.

Interested in being a Sponsor? go here: https://keepopt.com/sponsor

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