How You Can Grow Your Business Through Podcast Guesting

In this episode, we dive into the power of podcast guesting for business growth with marketing expert and podcast producer, Sara Lohse. Discover the correct ways to be a podcast guest, defining your unique story, and determining your value proposition. Learn how lead magnets can capture audience interest and build trust, while exploring the art of selecting the right podcasts for your brand. WHAT YOU WILL LEARN FROM THIS VIDEO The correct ways to be a podcast guest and how to avoid common mistakes. How to define and own your unique story, and leverage it to provide value to podcast audiences. The importance of determining your unique value proposition and how it sets you apart as a guest. The role of lead magnets in capturing audience interest and building trust as a podcast guest. Tips for selecting the right podcasts to appear on, targeting audiences that align with your brand and expertise. ABOUT THE GUEST Sara Lohse is a co-host of the Branded podcast and the founder and president of Favorite Daughter Media, a marketing agency dedicated to helping mission-driven businesses and creators use their outside voices. As a podcast producer, writer, and career creative, she can help you to embrace your story, develop your brand, and get your message heard by the right audience through strategic podcast guesting. Connect here: https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbk1IREZBQ2FTZEJHX0tkTnF3WjVVZ1A2Tlp2UXxBQ3Jtc0trUmZxQWdJeUplNndvRVF3YS0tekdFc2I4cVI0Uk1wTnRraklsVWxCWUlldzViWEVUTm41QWpiR1J5VDd0U3poS251LXVZeE1lV09KYVJ1eTJhcjRFR2pVVzBWMmRtb0VqOGp0MjY1NFJMQndFemNEdw&q=https%3A%2F%2Ffavoritedaughtermedia.com%2F&v=IfA880H99uM ABOUT THE HOST Khudania Ajay, content entrepreneur, podcast host, and independent journalist, brings global Masters of Money and Business to his audience through The KAJ Masterclass LIVE. With over 20 years of experience in renowned organizations like CNBC (India), Reuters, and Press Trust of India, Ajay now helps his audience succeed through his LIVE Masterclasses. Connect with Ajay: https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbmpZSXZzSWR0RHdYdGdQV1RQNW1tT3BObUhwd3xBQ3Jtc0ttRTByaEtBQnF3VFY5RHpsLXpnMklYemR6blI4MGxPTXdSUWpjbTdPVTRmdWRVSGIxQlpvTGtOamNzRU5PMUVFbzFURllCMWVzdG5uNnByX0RxRUxfXzJqN19fdktNdEVULTFhc2VnenpZemVXSnVlNA&q=https%3A%2F%2Flinkedin.openinapp.co%2Fkaj&v=IfA880H99uM For event speaking or hosting inquiries: [email protected] ABOUT THE KAJ MASTERCLASS LIVE Join senior journalist Khudania Ajay on the KAJ Masterclass LIVE podcast, where you can learn and profit from the insights and experiences of global business leaders almost daily. If you're a driven young professional seeking career development, entrepreneurship, and innovative ways to make money, this is the place for you. Watch: