How To Tell A Corporate Story That Actually Gets Results

In today's fast-paced business world, effective communication and connection with your audience are paramount. One powerful tool that can help you achieve these goals is corporate storytelling. In this episode, corporate storyteller and speaker Steve Multer shares insights on how to tell a corporate story that gets results. ABOUT THE GUEST Steve Multer is a corporate storyteller, speaker coach, team trainer, and market messaging strategist for some of the world's leading brands, including Cisco, Splunk, Fujifilm, HP, Siemens, NTT Data, Bayer, Xerox, and Panasonic. He's crafted and delivered more than 20,000 talks and broadcast presentations that connect Fortune brands to their customers, partners, and media analysts. As a speaker coach and vocal evangelist for better corporate storytelling, Steve supports C-suites, executives, keynoters, thought leaders, engineers, and marketing professionals to improve presentation content and increase communication success. His new book, Nothing Gets Sold Until the Story Gets Told: Corporate Storytelling for Career Success and Value-Driven Marketing, launched in January 2023, deals with the subject in detail. Connect with the guest here: https://corporatestorytelling.com/https://www.linkedin.com/in/stevemulter/ KEY TAKEAWAYS Corporate storytelling involves combining company details with personal experiences to create relatable and valuable content. Many companies forget their own corporate story and need help in rediscovering their purpose and values. Effective storytelling creates value for the audience and builds credibility and trust in the marketplace. Public speaking plays a crucial role in corporate storytelling by engaging the audience and sparking their interest and investment in the brand. ABOUT THE HOST Khudania Ajay, a writer, podcast host, and independent journalist, brings global Masters of Money and Business to his audience through The KAJ Masterclass LIVE. With over 20 years of experience in renowned organizations like CNBC (India), Reuters, and Press Trust of India (PTI), Ajay now helps his audience succeed through his LIVE Masterclasses. Connect with Ajay: https://www.linkedin.com/in/ajaykhuda... For event speaking or hosting inquiries: [email protected] ABOUT THE KAJ MASTERCLASS LIVE Join senior journalist Khudania Ajay on The KAJ Masterclass LIVE podcast, where you can learn and profit from the insights and experiences of global business leaders almost daily. This podcast is designed to assist ambitious professionals, small business owners, entrepreneurs, and students in learning from successful brand builders. Watch: