Ep 259: Discovering the Power of Relationships with Lorry Rifkin

Relationships are an invaluable part of life and business. They can help you grow, learn, and build something great. But how exactly do you go about cultivating relationships? Lorry Rifkin encourages others to focus on their successes when networking, not dwell on failures.

Building strong relationships is one of the most important things we can do in both our personal lives and careers. It takes effort but it pays off immensely over time if done correctly. So, take advantage of every opportunity to cultivate meaningful connections with others around you. Listen to Lorry to learn how to nurture relationships.

Episode Highlights

04:28 - I never do things conventionally and my networking wasn't designed to go out there networking to get business. It was to meet people. I call it "supercharged networking." It's to develop relationships first and business will follow. And if you do it that way, it was easier for me, because I originally tried networking. "Hi, Elzie. What do you do? I'm an accountant. Do you have a job for me?" And I learned that's not networking. I don't have a relationship out of that. COVID caused the start of Lunch with Lorry. I would take people out to lunch and I literally write their life story in a post on LinkedIn all about them, and I learned everything about them. I learned what questions to ask and started having relationships with that, When you write about someone else and promote them, they remember you. And that's the form of networking I like.

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