Why The Independent’s latest subscription model is not your average paywall
- Author
- Journalism.co.uk
- Published
- Fri 26 Oct 2018
- Episode Link
- https://www.journalism.co.uk/podcast/why-the-independent-s-latest-subscription-model-is-not-your-average-paywall/s399/a729523/
In this week’s podcast Christian Broughton, editor, The Independent, discusses why Independent Minds rewards brand loyalty with exclusive ‘treats’ — and why he thinks readers will pay for it
