Chris Stone, executive producer at the New Statesman, on monetising podcasts
- Author
- Journalism.co.uk
- Published
- Thu 06 Jul 2023
- Episode Link
- https://www.journalism.co.uk/podcast/chris-stone-executive-producer-at-the-new-statesman-on-monetising-podcasts/s399/a1050407/
The NS award-winning podcast commercial strategy pulls many levers: platform ad revenue, in-house branded content deals and fuelling a wider digital subscription
